MARC details
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| fixed length control field |
02562nam a2200241Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20241213110149.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
240314s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9783031234392 |
| 040 ## - CATALOGING SOURCE |
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| Transcribing agency |
. |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
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| Classification number |
338.064 |
| Item number |
BAS |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Basu, Amit |
| 245 #0 - TITLE STATEMENT |
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| Title |
Competitive Digital Innovation: |
| Remainder of title |
Transforming Products, Processes and Business Models to Win in the Digital Economy / |
| Statement of responsibility, etc. |
by Amit Basu and Steve Muylle |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Switzerland: |
| Name of publisher, distributor, etc. |
Springer Nature Publishing, |
| Date of publication, distribution, etc. |
2023. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xv, 231p.; |
| Dimensions |
24cm. |
| 490 ## - SERIES STATEMENT |
|---|
| Series statement |
Palgrave Execute Essential. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
1. Introduction<br/>Part I. Using Digital Technologies to Transform Processes and Products<br/>2. Digitally Enhancing Market-facing Processes<br/>3. Digitally Enhancing Existing Products<br/>4. Creating New Digital Products<br/>Part II. Using Digital Technologies to Transform Business Scope <br/>5. Engaging Consumers<br/>6. Digital Intermediaries<br/>7. Digital Revenue Models<br/>Part III. Aligning with Strategy<br/>8. Considering Strategic Priorities<br/>9. Planning for Digitalization<br/>10. Evaluating Digitalization Initiatives<br/>11. Risks of Digitalization<br/>12. Broadening the Lens |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Innovative digital technologies are forcing companies to rethink how they compete. The focus of digital innovation in business has shifted from internal transformation within firms to their market interface and ecosystems. While opportunities for innovation in internal operations are well established, it’s less clear how to leverage technology at the market interface. This often has strategic implications, and the goal of this book is help you connect digital innovation to business strategy. By understanding how to leverage digital technologies, you can redefine your market-facing business processes, your products, services and even your business models and stay competitive in today’s hybrid markets. This book provides a coherent and comprehensive approach to not just survive but rather thrive in the 21st Century global marketplace. With global, real-world examples and original frameworks, this is an ideal book for executives and anyone who wants to understand digital strategy. Highly practical but infused with rigorous research, it shows you how your business can use digital technologies to compete in today’s hybrid markets. ( Source: https://www.vitalsource.com/products/competitive-digital-innovation-amit-basu-steve-muylle-v9783031234408?term=9783031234392) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Business & Economics |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name entry element |
Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Muylle, Steve |
| Relator term |
Author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Books |
| Source of classification or shelving scheme |
Dewey Decimal Classification |
